When it comes to ticket demand, UEFA EURO 2020 is the biggest version in the history of the EURO and can bring the sport of football closer to its fans than ever before. To reinforce the fan experience, tickets are going to be distributed to fans via a ground-breaking new blockchain-based mobile ticketing system, which can make entry into the stadium smooth, safe and secure.
QR codes will only be activated by Bluetooth when fans are in close proximity to the stadium. As a result, the new mobile ticketing system will help keep ticket distribution secure as well as prevent the duplication and replication of tickets.
Fans who purchased tickets during the sales phase closer to the tournament will receive their mobile tickets through the EURO 2020 mobile tickets app. The app is going to be available for download towards the top of May 2020 for Android and iOS phones. Mobile tickets are going to be delivered to the app no later than seven days before the match. In total, UEFA expects to deliver over a million mobile tickets to fans across all 51 matches.
Why mobile tickets?
With a complete of 28.3 million ticket requests, UEFA EURO 2020 is officially the foremost in-demand UEFA EURO ever. Moreover, with ticket applications from fans in over 200 countries, the mobile ticket solution will greatly assist ticket distribution across the planet.
In addition, UEFA is committed to making sure the sustainability of the event and having more than a million mobile tickets to significantly reduce the number of paper tickets compared with previous tournaments.
Football fans will be able to enjoy an improved experience because they can transfer their tickets to their guests easily by using the transfer function of the app.
Moreover, those who purchase ‘Follow my team’ tickets will get their mobile tickets only when their team has qualified for a selected match. The power to deliver mobile tickets to fans on the brink of matchday will considerably enhance the fan journey, as fans will not be required to go to ticket collection points to exchange ticket vouchers.